• Field Marketing Sr. Advisor

    Location US-TX-Austin
    Job ID
    2018-3691
    Category
    Marketing
    Position Type
    Regular Full-Time
  • Overview

    Responsible for direct and partner field activities for the east territory supporting our Information Management, Platform Management and Data Protection business unites. This position is responsible for aligning to sales resources to support their business across routes to market. The Field Marketing Sr. Advisor will manage relationships and logistics in alignment with business unit go to markets and sales territory requirements. This person is also responsible for MDF and opex budget management for their territory as well as alignment to strategic campaigns, launches and promotions

    Responsibilities

    • Lead for account based marketing initiatives
    • Responsible for advising sales on appropriate field engagement across RTMs and account types (named/ field reps)
    • Determines appropriate locations and programs based on business priorities, opportunities, and input from PMM and sales leadership
    • Onsite lead for corporate events
    • Liaison between sales and the marketing organization responsible for pipeline generation via regional field tactics
    • Logistical management of field events including building HTML mailer, shipment of giveaways and venue payment 
    • Track and manage budget and procurement for field activities
    • Utilize Salesforce to forecast, evaluate, measure and report ROI on marketing programs effectiveness to maximize budget and results
    • Track quarterly pipeline from events

    Qualifications

    Requirements

    • 5 + years of marketing experience
    • Requires up to 75% travel
    • Strong communication and collaboration skills with all levels in an organization and cross functional teams
    • Strong multitasking skills with minimal oversight
    • Must be a proactive self-starter and problem solver

    Preferences

    • Knowledge of Salesforce.com
    • Advanced degree a plus
    • Previous experience working with sales teams and supporting multiple stakeholders

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