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Field Marketing Advisor, Western US

Field Marketing Advisor, Western US

Job ID 
2017-2450
Location 
US-CA-Remote
Category 
Marketing
Position Type 
Regular Full-Time

More information about this job

Overview

Responsible for direct and partner field activities for the western territory supporting our Information Management, Platform Management and Data Protection business units. This position is responsible for aligning to sales resources to support their business across routes to market. The Field Marketing Advisor will manage relationships and logistics in alignment with business unit go to markets and sales territory requirements. This person is also responsible for  MDF and opex budget management for their territory as well as alignment to strategic campaigns, launches and promotions.

Responsibilities

  • Lead for account based marketing initiatives
  • Responsible for advising sales on appropriate field engagement across RTMs and account types (named/ field reps)
  • Determines appropriate locations and programs based on business priorities, opportunities, and input from PMM and sales leadership
  • Onsite lead for corporate events
  • Liaison between sales and the marketing organization responsible for pipeline generation via regional field tactics
  • Logistical management of field events including building HTML mailer, shipment of giveaways and venue payment 
  • Track and manage budget and procurement for field activities
  • Utilize Salesforce to forecast, evaluate, measure and report ROI on marketing programs effectiveness to maximize budget and results
  • Track quarterly pipeline from events

Qualifications

  • 5 + years of marketing experience with a degree
  • Requires up to 75% travel
  • Proficiency with MS Office applications
  • Strong communication and collaboration skills with all levels in an organization and cross functional teams
  • Strong multitasking skills with minimal oversight
  • Must be a proactive self-starter and problem solver
  • Knowledge of Salesforce.com
  • Advanced degree a plus
  • Previous experience working with sales teams and supporting multiple stakeholders

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